The Perfect Symbiosis of Man and Machine

Since its introduction 10 years ago, the Furio has revolutionized not only studio robotics, but also the way broadcast news is produced. With the ability to produce silky smooth, sweeping on-air moving shots, that could be precisely repeated at the push of a button, Furio Moves has allowed hundreds of producers and directors to create a more dynamic look – while at the same time delivering higher quality and repeatability, and lowering operating costs. Now, Ross has rewritten the ground-breaking Furio motion algorithm to push even further ahead of the competition.

Introducing Furio MotionDirector


The brand-new Ross Robotics MotionDirector uses complex mathematical algorithms to develop real-time motion profiles that make a robotic camera system behave as naturally as possible, while making programming and control a breeze. The result is a camera system that consistently delivers beautiful looking results, combining the natural artistry of a human operator with the accuracy and repeatability of a machine.


Natural Motion

Natural Motion

MotionDirector’s mathematical algorithms ensure that the Furio’s motion is always free from undesirable camera shake, providing consistently smooth motion – even at high speeds.

Take Control

Take Control

Don’t be a slave to your robot – feel free to make manual adjustments from the joystick panel while a programmed movement is in progress. Because even scripted programs can be a little unpredictable!

Create Captivate

Connect and Captivate

Promote a connection with your audience by showcasing beautifully designed camera robots and production consistency. Motion Director allows an audience to stay captivated in the moment while the camera robots perform a well-choreographed ballet of smooth movement and mathematical precision.

Unlimited Creativity

The mathematically derived algorithms ensure smoothness through any movement, allowing the camera artist to focus on the subject and not the robot. Simply frame each shot, arrange them in the desired sequence and extract the desired emotion or look by speeding up or slowing down a particular segment or keyframe. Then press “Run” and watch the magic unfold exactly the same, each and every time. MotionDirector makes it easy by offering:

  • Keyframed Moves
  • Natural Motion Algorithm: perfectly smooth starts and stops to all programmed movements, including transitions through keyframes
  • Adjustable acceleration and deceleration on every preset or keyframe

motion graphic



Infinite Flexibility

Unlike most robotic systems that force you to choose between programmed motion and remote manual (joystick) operation, MotionDirector gives you the best of both worlds: the precision and predictability of a pre-programmed trajectory, combined with the flexibility to speed up, slow down, or make small – or large – corrections to any axis while a programmed movement is in progress. Because the real-world can be unpredictable, and you need a robotic system that gives you the flexibility required to adapt to everything it can throw at you. Including:

  • In-Flight Bumping: Trimming a shot from the joystick panel while the camera is in motion
  • Time Dilation: Stretching or Compressing the length of a Movement (Preset recall or Move) before or while in motion

Questions? Send us a note!